U.S. map with person pointing at area.

Meet Your Target Audience Where They Are

Ensure best demographic fit for the brand, and a better understanding of the audience you are reaching.

1 min read
Smartphone with Airplane mode icon on

No Signal, No Problem

Use MainEvent offline to do what you need, and sync up when internet access is available in the future. No app to download, still in the web browser.

2 min read
Smiling woman with beverage bottle at sampling event.

Field Marketing Success Depends on Actionable Activation Data

Michael Ross-Corbett of Portland Marketing Analytics explains his firm’s approach to segmenting, benchmarking, and improving campaign performance.

3 min read
Man in blue sweater holding an iPad with the MainEvent app.

Simplified Brand Ambassador Payroll Management

Easily manage payroll claims with MainEvent’s automated processes, tools, and alerts.

2 min read
MacBook with lots of cool dashboard widgets.

A New Era for Field Marketing Analytics

With role-specific dashboards and MainEvent analytics experts at your disposal, you’ll deliver next-level experiential insights.

4 min read
Girl with braided hair smiling.

Project and Team Success in a Flexible, Collaborative Environment

Our star Project Manager, Natalie Simons, explains how she coordinates a supportive work environment where everyone contributes and recognizes wins.

5 min read
Person holding up a smartphone.

Push Important Info to Staff with Automated Notifications

Keep up-to-date on key happenings - like event requests and claims - automatically.

3 min read
A big outdoor BBQ with lots of assorted meats broiling on it.

What Makes a Successful Mobile Tour?

Grayson Woley of YAH Agency takes us inside Char-Broil’s recent 142-stop tour, and explains the key metrics that prove its effectiveness.

4 min read
A lady with brown hair standing arms crossed in front of a green background.

The Past, Present, and Future of Field Marketing

Where the industry is heading, according to Montage Marketing’s Group Account Director, Dianne Beltran.

4 min read
A minimal desktop with an iMac displaying the MainEvent Help Center website.

Help When You Need It, 24/7

Now it’s easier than ever to find assistance on MainEvent with the Help Center and embedded Help Widget.

2 min read

The Great Return of Field Marketing

Top agencies and brands turn to MainEvent to manage an influx of field and experiential initiatives.

4 min read

Run Your Sampling Programs Like Nintendo & Jägermeister

MainEvent can handle everything behind the scenes, while you focus on building a successful program.

1 min read